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Facebook Stories puts a Snapchat clone above the News Feed

Facebook Stories puts a Snapchat clone above the News Feed
June 26
10:54 2017

Instagram put a dent in Snapchat by placing its own version of Snapchat Stories atop its feed, and now Facebook is doing the same. Today Facebook launched Facebook Stories in Ireland on iOS and Android, with plans to bring it to more countries in the coming months.

The feature lets you share ephemeral photos and videos in a slideshow that disappears 24 hours later. The little circles to watch friends’ Facebook Stories appear in its main app above the feed so you can’t miss them.

While Facebook has tried to push other copycats of Snapchat, they’ve typically lived in separate apps like Poke and Slingshot, or as features buried behind the News Feed, like its revamped camera. But now it will be impossible to use Facebook without being exposed to Facebook Stories. And if there’s a space to show off in front of friends, people will use it.

One question will be how Facebook handles Stories on desktop. While most users rely on mobile to connect to the social network, it might be strange if they can’t watch Stories on their computer.
The fact that Instagram Stories soared to 150 million daily users in just 5 months using this exact same format hints that Facebook Stories could prove popular too. Facebook built a similar feature to Stories called Quick Updates and tested it in July, but by August said it wouldn’t launch it. Apparently Instagram Stories’ success changed its mind, and that might cause trouble for Snapchat’s upcoming IPO

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